Simple version

We show supplement brands what AI says when shoppers ask what to buy.

People now ask GPT, Claude, Grok, Gemini, and Perplexity questions like “best magnesium for sleep” or “which creatine should I buy?”. ShelfSignal checks whether your brand appears in those answers — and explains why it does or does not.

What we do

1

Ask real buying questions

We test prompts shoppers already use: best product, safest option, comparison, use case, dose, ingredients, and category-specific needs.

2

See which brands AI recommends

We record whether your products are mentioned, where they rank, which competitors appear instead, and which sources AI relies on.

3

Explain what to fix

We turn the results into a clear list of product-page, schema, feed, claims, certification, review, and content fixes.

Example

A shopper asks: “What is the best magnesium for sleep?”

Example report

What a ShelfSignal report can show

Example category: magnesium supplements for sleep. Numbers below are illustrative.

AI recommendation share 11%

Your brand appeared in 11% of tested AI answers.

Top competitors
  1. Competitor A — 34%
  2. Competitor B — 25%
  3. Your brand — 11%
Why competitors win
  • They clearly state magnesium form, dose, and use case.
  • Their third-party testing and certifications are easier for AI to find.
  • Their product pages, schema, and trusted content say the same thing.
Recommended fixes

Make form, dose, allergens, certifications, reviews, and use cases clear and machine-readable across product pages, schema, feeds, and supporting content. Then re-test the same prompts and measure movement.

Why this matters

AI answers are becoming a new shelf. If your product is not in the answer, the shopper may never reach your website. ShelfSignal helps brands measure that shelf and improve their chance of being recommended.

Want to see what AI says about your category?

Request a pilot report